Portfolio

Do you watch TV? Then you've almost certainly seen our words. We created the brand guidelines and all the on-box copy for Sky Q, Sky's next generation TV entertainment system that sits in millions of homes in the UK.

We've worked with Three for a long time, creating lots of killer commercial copy, restructuring process documents for their call centres, working with micro teams on different UX journeys and rewriting various terms and conditions. 

We were responsible for planning and writing all the help and support content for SMARTY, which is Three's fresh SIM-only brand. This project required us to get to grips quickly with how this side of the business operated.

These guys had several highly technical documents they they used to market their services to different businesses. We got to grips with the complex language and turned their internal jargon into more meaningful, customer-focused benefits.

Citibank had a lot of things that they wanted to communicate internally to their global managers, so we were challenged with creating an engaging monthly newsletter that grabbed the attention of high-profile and busy staff.

Because they operate in a crowded space, Halfords needed to borrow some of our SEO skills. We wrote 50 search-friendly product descriptions that had to rank highly online, convert well and contribute to sales. 

In a delicate project, we had the responsibility of creating the brand guidelines for a new sugar-free drink that Lucozade had developed. From market research to liaising with stakeholders, we handled every aspect of the job.

From pets to cars and plenty in between, we created copy guidelines for each of Direct Line's insurance packages. The brief was to come up with something creative that would ensure brand consistency across all channels.

In a huge and intricate content migration task that took several months and had little room for error, we edited and rewrote lots of support articles before carefully helping to move everything across to a new platform.