Finally. A simple & complete copywriting course that delivers.

Become A 6-Figure Copywriter teaches anyone how to make serious money from copywriting with a proven, step-by-step system.

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This course is perfect for you

  • Even if... you have no copywriting experience
  • Even if... you have no copywriting qualifications
  • Even if... you have no confidence in your writing
  • Even if... you've struggled with writing before 
  • Even if... you love writing, but feel overwhelmed
  • Even if... you think there's no money in writing

Meet your instructor: Matt Press

I'm an experienced freelance copywriter based in the UK. I've written words for some of the biggest brands around and, as you'll see in a minute, I've developed a course that teaches new and aspiring copywriters how to make 6-figures from copywriting step-by-step.

I've done well out of copywriting. I've earned 6 figures every year since 2013, but you know what? The  journey hasn't been easy. Far from it.

A picture of Matt Press, freelance copywriter

I used to really struggle with copywriting

I always wanted to write words for a living. I studied English at university, but that didn't prepare me at all for my first copywriting job way back in 2001. My content felt too academic and I simply didn't understand what copywriting really was.

It took me a long time to realise that you don't need qualifications to write good business copy. You actually don't even need that much writing ability, either. Copywriting is different.

I was lucky enough to work alongside some exceptionally talented copywriters and, over time, I learned how they operated.

They were basically detectives who understood human psychology and had the courage to put their own opinions to one side.


They would do painstaking research to get to know their target audience and understand them better than they did themselves. 

Then, when it came to the copy, there was no flowery language. No magic words. No fluff or filler. Just a devilishly simple mixture of data and creativity.

And importantly, they always had a specific goal in mind.

Once I had mastered these techniques, my copywriting became super-effective. Eventually, I started Splash Copywriters and started freelancing, expecting to make millions.

Sadly, I then hit another bit obstacle: it turns out that finding a stead stream of high-paying clients on a regular basis is tough.

Like, seriously tough.

Despite having a strong copywriting pedigree, I spent my first few months as a freelancer working for peanuts on Upwork, but that was a painful experience.

Monday mornings had me wanting to slam my head into my keyboard and I knew something had to change

Here's what happened next

I was lucky enough to pick up a juicy project through a contact and that job enabled me to pick up just enough experience to find another client with a similar problem.

Yet again, I had a lightbulb moment.

I realised the critical things you need in place to secure lucrative copywriting jobs and my next priority was to develop a system for generating leads on autopilot.

Once I did that, I started to wonder whether I could teach a complete beginner everything I knew about creating a successful copywriting career. You know, from the actual writing side of things through to making a significant amount of money.

I did some research and noticed there's a lot of information out there about copywriting, but the content I read was either useless, overwhelming, counterproductive, hopelessly incomplete or it just didn't align with what I had experienced on the job. 

You know the sort of random, low-value stuff I'm talking about:

10 writing tips you need to know

How to create a copywriting portfolio in 5 steps

How to earn money from blogging

99 websites that pay you for guest posts

How to gain copywriting experience on Upwork

Zzzzz. If this is the standard of help out there, it's no wonder that most copywriters struggle.

So, I decided to do something about this and I turned my approach into a simple, step-by-step system. Something short and effective.

A recipe that anyone could follow.

The result is this course.

Copywriting is the number one business skill you can learn. And with so much money being spent on content and copywriters being in such high demand, there is a great opportunity for you.

And Become A 6-Figure Copywriter is the only step-by-step training course that focuses solely on the 80/20 stuff you need to know in order to succeed big-time with copywriting.

Whether you are brand new to copywriting or you're a copywriter already, I have a recipe to follow that will earn you serious money.

Introducing the world's best copywriting course

The Become a 6-Figure Copywriter course takes the crucial lessons that I've learned from 20+ years as a copywriter and packages them up into a simple, step-by-step guide that anyone can follow.

It's all about results

If you're after conceptual training, my course isn't for you. The actionable, practical content is specifically designed to deliver results.

Enjoy help from me

You can get 30 days of unlimited email consultation from me to ask any questions you like about the course or copywriting in general.

Get timeless tactics

I don't do pointless fads and trends. The content in my course is based around key tactics and information that will never change.

Work at your own pace

There's no need to rush anything. You can take the course on your own schedule and complete the steps when it works for you. 

Have in-depth training

There's no fluff or theory here. Instead, you can expect an efficient step-by-step system to follow, with the goal of making 6-figures.

Enjoy lifetime access

You get lifetime access to the course and can revisit the content whenever. If I update the materials at any time, you get everything for free.

A sneak peek inside my copywriting course

Curious about what the Become A 6-Figure Copywriter course includes? Here's a quick overview of what it covers...

How to master copywriting quickly

Get the fundamentals in place and learn why you don't need writing experience or talent in order to be successful.

How to market yourself effectively

To earn big bucks as a freelancer, you need to position and brand yourself correctly. I'll show you exactly what you need to do.

How to handle the business side of things

From invoicing to making revisions, setting up referrals to upsells, I'll show you how to run a smooth and stress-free operation.

How to land high-income clients on autopilot

Copywriting is way more fun when lucrative projects land at your feet. I'll reveal the secrets behind effective lead generation.

Here are the answers to some of your top questions

Will this course work for me?

If you follow the step-by-step system that I've laid out for you, then I'm sure that my approach can work for anyone. In fact, I'm yet to come across a situation where my course hasn't been beneficial.

Maybe you're totally new to copywriting and are considering a career change. Perhaps you've always loved the idea of earning money from writing and would like to start a side hustle.

You might even be a freelancer already.

It doesn't matter. If you're committed to learning how to become a successful copywriter, my material will pay for itself many times over.

How does the course work?

The Become A 6-Figure Copywriter course is made up of 5 modules, each containing 4 pre-recorded video training sessions.

In addition to the videos, you also get step-by-step worksheets in each lesson. These worksheets make taking action on the material ridiculously easy.

You can also download the transcripts and slides for each lesson to take them wherever you want. 

Do I have to show up at a particular time or is everything pre-recorded?

If you're busy, don't worry. Everything is pre-recorded.

You can access all the training videos and course materials in your member's area anytime you want. So if life gets a little hectic, you can pick the course up when things settle down.

Plus, because you get lifetime access, you can go at your own pace or revisit the course at any stage.

What is the course material like?

I'm of the opinion that too much information is dangerous. That's why most copywriting courses aren't that effective. It's not that the content is useless - it's just too high-level and conceptual.

If you're not careful, this kind of material can just gather dust. At best you'll pick up one or two tips, but you'll certainly be ill-equipped for getting out in the real world and earning money.

By contrast, I wanted to create a step-by-step system that people could follow. Something with a tangible end result [to earn 6 figures from copywriting]. I've deliberately left out 'interesting' details and tit bits that don't contribute to that main goal.

My course is a system. I teach you what you need to know and nothing else.

What if I decide the course isn't for me?

That's no problem. You're protected by a 30-day money back guarantee. And it's not one of those stupid guarantees where you have to complete a certain amount of the course to qualify.

Basically, you can try everything out for a money and if it's not a great fit then you'll be entitled to a full refund. No questions asked. 

How long does it take to go through the course?

The short answer is: it depends. To go through the material itself, we're only talking about 2-3 hours per week. Most copywriting courses are designed to be comprehensive, but I've deliberately kept my course lean and laser-focused. In other words, this course is extremely efficient. 

Having said that, implementing the strategies will obviously take some additional time. But remember that everything is pre-recorded and you've got lifetime access, so if life gets busy, you can pause and pick the course whenever it suit your schedule.

Who tends to sign up for this course?

Good question. 

Most commonly, my students are complete beginners who are totally new to copywriting and are either looking to write for a living or create a lucrative side income.

However, this is a complete copywriting course that teaches people how to earn 6-figures, so obviously I include some advanced strategies. That's not to say the content is particular complicated or time-consuming, just that it's an end-to-end solution. And for this reason, I also get a lot of established copywriters enrolling into my course.

These guys might know a little more about copywriting, but they're looking for the small details that will up their game and transform their career.

Will this work for me if I'm totally new to copywriting?


The course has been specifically designed to take someone who is completely new to copywriting and given them everything they need to earn a serious income in as short a time as possible.

I know from experience that learning about copywriting can be confusing and overwhelming. I also know that most copywriters work hard for very little money. So the key is to deliver the least information you need to earn the most you can.

Become A 6-Figure Copywriter takes the key lessons that I've learned from 20+ years as a copywriter and packages it into a simple step-by-step system that anyone can follow.

Can this course help me if I'm already a copywriter?


The training material is designed to take someone from zero to hero in as little time as possible. However, if you're already a copywriter and you're not happy with how things are going for whatever reason, you're probably missing something along the way.

The problem might not be with your understanding of what copywriting is, but that's only a small fragment of this course. I also cover things like the best way to position yourself if you want to make serious money as a copywriter and how to source high-paying projects on autopilot.

So, if you're already a copywriter, you can definitely benefit from my system.

Enrollment will open soon

I only open up enrollment for the Become A 6-Figure Copywriter course a couple of times a year, so make sure that you hop on the waiting list to be instantly notified the next time it opens.